Nirmal became an analyst at WeWork and Amazon. Investors: Singh Capital Partners, Aman Bhutani, CoVenture, Crossbeam Venture PartnersĪbout: Raunak Nirmal and Wiley Zhang met while at Cornell, then went their separate ways. Total funding: $160 million, Crunchbase indicated Unybrands declined to disclose the number of brands it's acquired and the specific brands in its portfolio.įrom left: Wiley Zhang, Jerel Ho, and Raunak Nirmal of Acquco. Cofounder Ulrich Kratz told that he doesn't believe it's possible to "do it like a 'Jack of all trades' in every category." He and his cofounders chose to pursue those categories in which they had personal experience - the team brings experience at Zulily, Amazon, and Walmart, among other places, to the table. Unybrands also integrates Shopify direct-to-consumer stores into its portfolio in addition to Amazon brands.Īt less than a year old, the company has a narrow focus on eight categories: personal care, pet care, household products, juvenile and baby, sports and fitness, garden and outdoor, lifestyle and arts, and supplements. This is in contrast to most acquirers that adhere to a 45-day close. Investors: Crayhill Capital Management, DIA Management, 166 2nd Financial Services, Nordstar, Nathan Blecharczyk, Benvolio Group, Day One Ventures, Brian McGrathĪbout: Unybrands' website said the company closed deals in less than four weeks because of its "extensive financial firepower," which allowed it to pay out quickly. Total funding: $325 million, Crunchbase indicated Leading brands among the 70 under the company's umbrella include Hertzko Self-Cleaning Slicker Pet Brush, Flexi Hose, and Satina Leggings. That massive infusion brought it up to almost a billion dollars in total funding to pursue the WDD deal and other direct-to-consumer brands for expansion.Įxtensive e-commerce supply-chain knowledge is this company's strong suit: CEO Chris Bell brings experience from three years at Wayfair, combined with a computer-engineering background, and his team is staffed with a number of former Wayfair employees. 1 positioning: In July, the company announced what appears to be the largest single acquisition in the aggregator space when it made public the purchase of Web Deals Direct, an Amazon heavyweight that did more than $80 million in sales last year.Ī couple months prior, the company announced that it had secured the largest-ever Series A funding round raised by a consumer-goods company, with a $775 million investment led by SoftBank's Vision Fund 2. Investors: Alumni Ventures Group, Spark Capital, SoftBank Investment Advisers, Boston Seed Capital, Eastward Capital Partners, Victory Park Capital, Tectonic VenturesĪbout: Perch is charging hard at Thrasio's No. Total funding: $908.8 million, Crunchbase indicated Noted Thrasio brands include Vybe Percussion, Circadian Optics, and Sdara Skincare. And it's in talks to go public, people familiar with the matter told Bloomberg. Thrasio added capital-as-a-service to its portfolio of seller-support offerings. Headquartered in Walpole, Massachusetts, the company was valued at $3 billion in January, people familiar with the matter told Bloomberg. It's for a good reason: Carlos Cashman and Josh Silberstein, the co-CEOs, have moved their team at a feverish pace, with 125 brands acquired and more than $1.7 billion in funds raised. Investors: Harlan Capital Partners LLC, RiverPark Ventures, Upper90, PEAK6 Investments LLC, Advent International, Oaktree Capital Management, Jaws Ventures, Western Technology, Morgan Stanley Credit Partners, Goldman Sachs Asset Management, Credit Suisse Loan Funding, Monroe Capital, RBC Capital Markets, Barclays, BlackRock, Jason Finger, Bank of America Securities, UBS, Bain Capital Credit, JPMorgan ChaseĪbout: Thrasio is so synonymous with the Amazon umbrella space that the so-called wannabes have been dubbed "Faux-rasios" by Paul Rafelson, a noted seller's attorney. Total funding: $ 1.7 billion, Crunchbase indicated Account icon An icon in the shape of a person's head and shoulders.
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